Understanding the difference between mobile and web apps

October 11, 2020

“We're an app, no… actually we're a website, no wait…” Here’s how to ditch the ambiguity in how to build your product, and choose your platform wisely.

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4 Reasons UX design is important for growing your business

September 1, 2020

Great UX makes your product more appealing to customers, and helps with Google rankings, among other benefits.

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The top 3 things your app needs to stay relevant for years to come

August 16, 2020

How to stay on top of your game in the highly competitive space of bringing apps to market.

How long does UX design take?

August 14, 2020

A smooth and intuitive user experience design is at the top of every digital entrepreneur’s wish list. Here we’ll take a look at the timelines associated with different UX projects, so that you can plan for yours.

How to choose your brand colors

July 27, 2020

Most people lack basic knowledge of how people see and experience color. Here are a few key concepts that serve as a quick primer, so that you can choose a color palette confidently.

What is a proof of concept? Definition, examples and a template

June 9, 2020

A proof of concept requires you to create a basic real-life simulation of your idea, and get it in front of as many potential customers as possible, to see how they react. Running a successful one requires creativity.

The 10 commandments of landing page design

May 11, 2020

Best practices seem to change with each passing month, don’t they? But good, human-centered design isn’t a fad, and properly designed pages are essential to building trust with your target market.